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An example of pretty darn awful linkbuilding

I received the following e-mail the other day (it actually went straight into my Spam folder which is pretty impressive):

Subject: Publicity Proposal to

My name is Lily Holmes and I was wondering if you are interested in exchange links, I’ll place your link on my sites exactly here:

fit-fuers-abi(dot)com PR5

If you agree please send me your site details:


I´ll place your link in less than 24 hours, then I’ll send you an email with my info.


I can’t say I’m exactly bowled over by the publicity proposal I must say. Considering I actually work in the field of SEO and have done down exclusively for the best part of two and a half years and before that it was a significant part of my job for the previous year and a half – it would be fair to say I know a bit about linkbuilding and how to attract interest.

Firstly at least find out my name and put it in the introduction. My website is called FFS so who do you think I am? Secondly give me a reason for wanting to exchange links. Thirdly you know my URL but you still want to know it so you can add it to your websites and lastly why would I want links on spammy casino websites which are even worse in quality for links than porn websites?

Safe to say I haven’t accepted her proposal. I think Lily Holmes needs to speak to me with regards to how to put together a good linkbuilding e-mail. I used to be half decent at it when I did that task.

To end if you want to exchange links then basically you need to have a website on topic with what I blog about. I link within articles often to revelant blogs/news stories but I have no Blogroll. This is something I am looking at changing and putting a list together of my more frequented Lib Dem/Political Blogs. Also if you want to pay me or give me free stuff to advertise on my website then I’m shameless enough for that. Click on the e-mail logo in the top right hand corner of the screen to contact me.

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